Six futures of finance
How are financial attitudes and behaviours affecting modern consumers? What are the possible paths, opportunities and pitfalls that modern financial services brands should be aware of? With this report, you can have some more visibility of what’s coming, and will begin your path to knowing what you can do about it.
A few words from Rob
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What we found
In this report, you will find an overview of six fascinating futures in finance:
Cashless childhoods
Forever action bias
Debt as self-promise
Wealth dysmorphia
DIYstopia
Heuristicocracy
There are no silver bullets here. No playbooks just yet. These are exploratory themes that I believe will be fundamental for anyone playing in financial services right now. If that’s you, consider this a little gift. I hope you enjoy it.
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And you’ll begin your path to future proof your financial services brand. This won’t have all the answers, but offers a lot of interesting and useful questions.
